First published on LinkedIn on September 27, 2022. Republished here in its original form; some details reflect the platform as it was then.
On a certain day back in 2018, I received a call from Brendan Foley, author of the bestselling book The 5 States of Success: Create meaningful success in your career, business & life and founder of SeaChange Now. Brendan had been searching for a long time already to find a tool he could use to prepare for his coaching sessions. He explored SurveyMonkey, Qualtrics and others, but nothing could help him to generate a personalised report and manage the process of inviting his clients’ teams.
The 5 States of Success
After many years in the Executive Coaching business and having led competitive sailing teams, Brendan wanted to capture the essence of what creates ‘meaningful success’, that’s the type of success that makes you happy, healthy and wealthy. There seemed to be 5 States that occurred in winning people and teams. A ‘state’ was defined as a mindset and skillset that combine to create a powerful quality that supports the creation of success and high performance.
Brendan went on to write a book, The 5 States of Success, which became an amazon.co.uk number 1 bestseller in the business and careers category. “Working with Eric and Marco at Esperto we created the 5 States of Success Assessment which has now helped hundreds of people and teams to succeed. They are very responsive and very invested in the success of the tool. We continually evolve the assessment and this year are launching version 2 which sees an updated question set, design and new coaching advice. It really is an essential part of our business.”
Brendan Foley, author of The 5 States of Success
A new platform went into development
What Brendan required wasn’t completely on our shelf yet. Collecting the data was easy, and Marco was great at developing a dynamic report generator and designing it with Brendan’s input. But much more was needed: a way to manage the members of the clients’ teams, to invite them, send reminders and a way for Brendan to generate and download their reports.
It wasn’t core to my previous company, but we loved the idea and working with Brendan, so we started the development. We didn’t yet see how much potential there was in this product, but we did have a feeling it could be useful for experts in many different categories and fields of knowledge. And we were right, as you will read in the articles in the coming weeks, where I will share about many of our other cooperations.
About Esperto
We believe in continuous personal development of people and want to make the world a better place by making expertise available to everyone. The Esperto platform helps Experts to become Authorities by making their expertise available and sellable using assessments and micro-learning. Using the Esperto Marketing Machine we help you to promote them and in the Esperto Network you can exchange experiences and knowledge with your peers, other experts in different areas. In the Esperto Network we have experts on scaling companies, organizational wellness, professional performance of medical specialists, vitality, innovation culture, people skills, leadership archetypes, home-care and we are looking for more experts, for example on cyber security, compliance, and much more. Are you ready to join us?
Where this story went: The 5 States of Success now runs as personal, team and 360 assessments on Esperto. See The 5 States of Success assessments. And if you own a methodology or book yourself, Host your assessment explains how we build and host it while you keep full ownership of the IP.